Digital transformation has become a fundamental theme for the growth and continuity of organizations. To remain competitive, it is essential that organizations, regardless of the sector, are able to assess and develop the digital resources necessary to expand their activities and explore new business models and processes.

However, this transformation goes far beyond the simple adoption of technology. It involves the reinvention of the business model and strategy, requiring not only changes in processes or technological tools but, above all, a behavioural transformation. This challenge is particularly complex for organizations with deeply rooted organizational cultures.

Organizational change, which encompasses aspects such as people, processes, strategies, structures, and competitive dynamics, represents both the greatest challenges and the greatest opportunities in the context of digital transformation. Thus, having a digital strategy is essential for this transformation to occur. However, it is equally crucial that the organization develops an informed, flexible, and open culture, capable of identifying the reasons and resources necessary for change, and favourable to its implementation.

Recognizing that leadership training is a critical success factor, it becomes fundamental to structure training paths directed at leadership teams. These paths should focus on the development of digital skills, aligning with the definition and implementation of concrete actions adapted to the reality of each organization.

This investment in the training of leaders contributes to the activation of internal resources and the realization of an effective strategic realignment, ensuring that organizations can adapt, grow, and ensure their competitiveness, sustainability, and consequently, their future viability.