Publication in the Diário da República: Despacho nº 3359/2013 - 01/03/2013
3 ECTS; 1º Ano, 1º Semestre, 30,0 TP + 2,0 OT , Cód. 96441.
Lecturer
            - João Manuel de Sousa Nunes Costa Rosa  (2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
          Not applicable 
Objectives
          
1  Be able to see/interpret 
2 Have a good command of expression and syntax 
3 Be able to compose 
4 Develop simple solutions  
5 Adjust representation to a model, concept, type or meaning 
6 Demonstrate graphic and visual culture  
7 Use appropriate terminology  
8 Demonstrate critical thinking
Program
          I    Expression  
II    Structure 
III   Configuration 
IV  Dimension 
V   Dynamism 
VI  Quality 
VII  Demarcation  
VIII  Other expression and composition elements  
IX   Graphic Culture 
X    Register types 
XI   Iconicity  
XII  Ideogram and pictogram  
XIII Schematic  
XIV  Content versus expression 
Evaluation Methodology
          Formative assessment in class.  
End-of-semester test: presentation of proposed exercises  
The continuous assessment grade is the arithmetic average of all proposed assignments.
Students with a pass mark (10/20 or more) will be exempted from taking 
Bibliography
          (1983). Les images démaquillés. Approche scientifique de la communication par l?image. Québec:  Les Éditions Riguil Internationales
(1983). Les images démaquillés. Approche scientifique de la communication par l?image. Québec:  Les Éditions Riguil Internationales
(1997). A Sintaxe da Linguagem Visual. São Paulo:  Martins Fontes
(1997). A Sintaxe da Linguagem Visual. São Paulo:  Martins Fontes
(2006). El Languaje Visual. Barcelona:  Paidós
(2006). El Languaje Visual. Barcelona:  Paidós
(2008). Fondantions of art and design. Londres:  Laurence King Publishing.
(2008). Fondantions of art and design. Londres:  Laurence King Publishing.
Teaching Method
          a) Expository lessons  
b) Application exercises: visual and typographic representation; 
c) Fundamentals of product design;  
d) Each exercise is assessed 
Software used in class
          

















