Publication in the Diário da República: Despacho nº 3359/2013 - 01/03/2013
3 ECTS; 1º Ano, 1º Semestre, 30,0 TP + 2,0 OT , Cód. 96441.
Lecturer
            - João Manuel de Sousa Nunes Costa Rosa (1)(2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
          Graphic and analysis skills  
Be familiar with plastic and visual expression
Basics of fine arts and design history
Objectives
          Students must be able to:
1.Observe/interpret
2.Manipulate the syntax of expression
3.Adapt composition to communication
4.Find simple solutions
5.Represent according to model, type, concept  meaning
6.Demonstrate graphic culture
7.Use the right terms
8.Demonstrate critical skills
Program
          1	Expression Vs. matter
1.1. 	Substance and mode
2	Structure 
2.1.	Skeleton, relation, composition 
      and structural elements, parts
3	Configuration 
3.1.	Figure-background, contour, parts 
        and the all, constituent elements
4	Dimension
4.1	Size, proportion, scale
5	Dynamics
5.1. 	Balance, statics, tension, 
        movement and rhythm
6	Quality
6.1.	Configuration quality and expression quality
6.2.	Filters, oppositions, contrasts
7	Demarcation
7.1.	Thicknesses 
7.2.	Quality of expression 
        and quality of representation 
8.	Other elements of expression 
        and of composition 
8.1.	Values:  tonal, colour, brightness, 
        lighthing, texture, sharpness, material, 
        point of view, framework, opacity, 
        transparency, touch, penetration,   
        overlapping, etc
9	Graphic culture 
9.1.	Design and movement of vanguard in 
        xx century
10	Typologies of registration
10.1 	Representative and presentative mode 
10.2.	Simplification by accentuation and by  
        levelling
11	Iconicity
11.1	Relationship between representation-
        represented and referent
12	Iconogram and pictogram
12.1	Classes and process of analogy
13	Schematics
13.1	Simplification by levelling
13.2.	Visual signs; visual pictogramatic signs 
14	Content Vs. expression
14.1	Subject, theme and message Vs. visual 
        syntax and morphological elements of the 
        visual expression
Evaluation Methodology
          
Bibliography
          - Acaso, M. (2006). El Languaje Visual. Barcelona:  Paidós
- Cossette, C. (1983). Les images démaquillés. Approche scientifique de la communication par l?image. Québec:  Les Éditions Riguil Internationales
- Dondis, D. (1997). A Sintaxe da Linguagem Visual. São Paulo:  Martins Fontes
- Pipes, A. (2008). Fondantions of art and design. Londres:  Laurence King Publishing.
Teaching Method
          a)	Expositive classes as moments of discover;
b)	Application exercises; visual and typographic representation;
c)	Classes of formation synthesis, concerning drawing process: his products;  
d)	Classes of global evaluation: proof of competencies 
Software used in class
          Eventually Illustrator or Corel Draw

















