Gestão de Turismo

Tourist Operations and Booking System

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Publication in the Diário da República: Aviso nº 11808/2022 - 09/06/2022 + Retificação Despacho n.º 9545/2022 de 03/08/2022

4 ECTS; 2º Ano, 1º Semestre, 28,0 T + 28,0 PL + 14,0 OT , Cód. 612514.

Lecturer
- Sónia Carla Fidalgo Pais (1)(2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Not applicable

Objectives
- Provide theoretical concepts that allow students to understand current tourism distribution.
- Provide students with tools that will enable them to develop roles in tourism distribution companies.
- Understand the various functions and characteristics of tourism supply and demand.
- Develop the creation of tourism packages.
- Understand and know how to use the main integrated management systems used in tourism distribution.

Program
1. Demand, Supply, and the Tourism Product:

1.1 Effective Demand and Suppressed Demand
1.2 Factors Influencing Demand
1.3 Primary and Original Supply
1.4 Derived and Constructed Supply
1.5 Composition of the Tourism Product
1.6 Product Life Cycle

2. Tour Operators and Travel Agencies:

2.1 Definition and Brief Historical Overview of Tour Operators
2.2 Definition and Brief Historical Overview of Travel Agencies
2.3 Online Travel Agencies (OTAs)

3. Tour Package Planning

3.1 Types of programs
3.2 Phases of Tour Package Development
3.3 Elements Required for Tour Package Development
3.4 Information Collection and Processing

4. Integrated Tourism Distribution Management Systems:

4.1 Booking Search Engines
4.2 Internet and Tourism

Evaluation Methodology
Continuous assessment will consist of an individual assignment and written test.
The practical assignment will account for 35% of the final grade and will be developed based on section 4 of this program.
The written test will serve to assess the knowledge acquired throughout the semester and will be weighted 50%.
The remaining 15% will be awarded based on attendance and class participation.

Bibliography
- Abranja, N. e Magalhães, C. (2018). Gestão de Agências de Viagens e Turismo. Lisboa: Lidel
- Archer, J. (2003). Manual of Travel Agency Practice. Oxford: Butterworth-Heinemann
- Chan, N. (2011). Circuitos turísticos - Programación y Cotización.. Buenos Aires: Ediciones Turísticas de Mario Banchik
- Holland, J. e Leslie, D. (2017). Tour Operators and Operations. Wallingford: CABI

Teaching Method
The theoretical and practical classes will aim to provide students with the essential tools and knowledge necessary to perform functions in the specific activity sector of travel and tourism agencies.

Software used in class
Microsoft Teams; Zoom

 

 

 


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