Publication in the Diário da República: Aviso nº 11808/2022 - 09/06/2022 + Retificação Despacho n.º 9545/2022 de 03/08/2022
5 ECTS; 1º Ano, 2º Semestre, 28,0 PL + 14,0 TP + 14,0 OT , Cód. 612510.
Lecturer
- Sónia Carla Fidalgo Pais (1)(2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
NA
Objectives
Event Concept
1. Events and Tourism
2. Strategy Applied to Events
3. Phases of Event Planning
4. Event Evaluation
5. Practical Simulation
Program
1. Event Concept
1.1 Definition
2. Events and Tourism
3. Strategy Applied to Events
3.1 The Mission
3.2 The Goals
3.3 Strategic Options
3.4 Organizational Structures
4. Phases of Event Planning
4.1 Theme and Objectives
4.2 Budget
4.3 Date, Times, and Location
4.4 Outsourcing Services
4.5 Program Definition
4.6 Timelines
5. Event Evaluation
5.1 Evaluation Techniques
5.2 Objectives of Evaluation
5.3 Moments of Evaluation
6. Practical Simulation
Evaluation Methodology
Continuous assessment will be developed according to the following weightings:
Written test (50%)
Completion of in-class assignments and/or final project (35%)
Attendance and active participation (15%)
Exam assessment: 100%
Bibliography
- Christiani, K. e Caetano, J. e Pedro, F. e Rasquilha, L. (2005). Gestão de Eventos. Lisboa: Quimera
- Giacaglia, M. (2006). Organização de Eventos - Teorias e Prática. São Paulo: Thomson
- Isidoro, A. e Simões, M. e Saldanha, S. e Caetano, J. (2013). Manual de organização e gestão de eventos.. Lisboa: Edições Sílabo
- Vieira, J. (2015). Eventos e turismo: Planeamento e organização. Lisboa: Edições Sílabo
- Vieira, J. (2015). Eventos e turismo: Planeamento e organização. Lisboa: Edições Sílabo
- Watt, D. (2004). Gestão de Eventos em Lazer e Turismo. Porto Alegre: Bookman
Teaching Method
Lectures and question-and-answer sessions, with practical classes where knowledge will be applied through practical simulation.
Software used in class
