Publication in the Diário da República: Despacho nº 9182/2020 - 25/09/2020
4 ECTS; 2º Ano, 1º Semestre, 45,0 TP + 3,0 OT , Cód. 964437.
Lecturer
- Mário Miguel Jesus Carvalho (1)
(1) Lead Professor
(2) Teaching Professor
Prerequisites
Not applicable
Objectives
1. Understand the concepts, fundamentals and domains of ergonomics and communication ergonomics.
2. Apply user-centred and inclusive design principles in the analysis and development of communication pieces.
3. Apply the rules of typography, colour and composition (including scale, organisation of space and hierarchy) to improve legibility and comprehension.
4. Use assessment tools and methods (heuristic evaluation, accessibility checklist, usability tests) to diagnose, test and justify design decisions.
Program
1. Ergonomics
2. Communication ergonomics, definition and fundamentals
2.1 Principles of user-centered design
2.2 Inclusive design and visual accessibility
3. Factors and elements of graphic design and communication ergonomics
3.1 Legibility and Rules for the use of typography.
3.2 Color and its influence
3.3 Composition, scale, organisation of space and hierarchy of communication (visual syntax)
4. Tools and methods for communication ergonomics
Evaluation Methodology
CONTINUOUS EVALUATION
Attendance is compulsory in 2/3 of the classes. The final mark, to appear on the attendance register, is the weighted average of the following compulsory tasks:
1. Individual exercises carried out in class (40% of the final mark);
2. Project (Final Exercise), individual (60% of the final mark).
Students with a final mark of 10 (ten) or above in the continuous assessment are exempt from the exam.
EVALUATION IN EXAM PERIODS
Students admitted to the exam are those with attendance of 2/3 (two thirds) or more who did not pass the continuous assessment, provided they obtained a minimum of 8 marks in the in-class exercises and in the individual Project during the semester.
The exam, in all sittings, consists of the presentation of the Final Project (60%) and a written test on the programme contents (40%). Pass: final mark of 10 (ten) or above.
Bibliography
- Bringhurst, R. (2005). Elementos do Estilo Tipográfico, Versão 3.0. (Vol. 1). São Paulo: Cosac Naify
- Frascara, J. (2011). ¿Qué es el_diseño de información? . (Vol. 1). Buenos Aires: Ediciones Infinito
- Frutiger, A. (2001). En torno a la tipografia. . Barcelona: Gustavo Gili
- GIBSON, D. (2009). WAYFINDING HANDBOOK, INFORMATION DESIGN FOR PUBLIC PLACES. (Vol. 1). (pp. 1-152). New York, EUA: PRINCETON ARCHITECTURAL PRESS
- Iida, I. (2005). Ergonomia, Projeto e Produção. (Vol. 1). São Paulo: Edgard Blücher Ltda
- Lupton, E. (2024). Thinking with Type: A Critical Guide for Designers, Writers, Editors, and Students (3rd Edition, Revised and Expanded). (pp. 1-256). EUA: Princeton Architectural Press
- Norman, D. (2006). Design do Dia-a-Dia. (Vol. 1). Rio de Janeiro: Rocco
- Pettersson , R. (2016). Information Design Theories. (Vol. 1). Viena: International Institute for Information Design
Teaching Method
1. Presentation of content with audiovisual support and case study.
2. T/P assignments applying and demonstrating knowledge, case analysis/diagnosis and a communication design project, supervised by the teacher.
Software used in class
Adobe Indesign, Illustrator, Photoshop, Xd
