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Ano Letivo: 2023/24

Comunicação Social: Jornalismo e Comunicação Empresarial

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Publication in the Diário da República: Despacho n.º 428/2023 de 09/01/2023

4 ECTS; 2º Ano, 1º Semestre, 28,0 TP + 2,0 OT , Cód. 8297225.

Lecturer
- Ana Cláudia Leal Marques Pires da Silva Mendes Pinto (1)(2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Not applicable

Objectives
At the end of the semester the student will be able to:
A.) Identity and explain the specific features that characterize each cycle of Globalization;
B.) Analyze the political dimension of Globalization in what refers to goals, aims, instruments and contemporary outreach;
C.) Interpret the economic component of Globalization having as reference contemporary concepts and paradigms;
D.) Differentiate the various elements that compose the Cultural dimension of Globalization with a framework set by the triple dialectic: local vs. global; heterogeneous vs. homogeneous and centrifugal vs. centripetal

Program
1. Historical cycles of Globalization
1.1. The Silk Route
1.2. Maritime Expansion
1.3.Globalization in Modernity
2. Economy as catalyst for Globalization
2.1. The concept of Commercial Peace and economic interdependence
2.2. The transnational dimension of markets
2.3. The fluidity and ethics of capital in the global era
3. Cultural paradoxes of Globalization
3.1. The emergence of transnational cultures, multiculturalism/pluriculturalism
3.2. From Cultural Relativism to State-centric traditionalism
3.3. Culture as an identity marker and as a social-cultural positioning mechanism
4. Communication in the Global Era
4.1. The uniformity of contents and planetary shows
4.2. Cultural Imperialism in a globalized world
5. Challenges of Globalization
5.1. The Rediscovery of the "Local" in the Age of the "Global"
5.2. The relevance of International Organizations
5.3. The emergence of nationalisms/totalitarianisms
5.4. The idea of Global Civil Society

Evaluation Methodology

Bibliography
- Held, D. e McGrew, A. (2005). The Global Transformations Reader: An Introduction to the Globalization Debate. Cambridge: Polity Press
- Marks, R. (2015). Mundo Global: A História da Época Moderna. Lisboa: Clube do Autor
- Sousa Santos, B. (2005). Globalização e Ciências Sociais. São Paulo: Cortez Editora
- Waters, M. (2002). Globalização. Oeiras: Celta Editora

Teaching Method
The course will have a theoretical-practical nature. The themes proposed by the syllabus will be explored resorting to expositive classes, as well as to exercises done in class and moderated by the instructor.

Software used in class
Not applicable

 

 

 


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