Publication in the Diário da República: Despacho nº 9182/2020 - 25/09/2020
6 ECTS; 3º Ano, 1º Semestre, 60,0 TP + 4,0 OT , Cód. 964426.
Lecturer
- Maria João Bom Mendes dos Santos (1)(2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
Not applicable.
Objectives
1. Distinguish between different communication design projects.
2. Develop critical skills and have a general panorama of graphic design.
3. Be able to produce quality stand-alone work.
Program
1. Structural elements of graphic design:
11. Figure/bottom ratio, positive/negative ratio and frameworks;
2. Ideas that have changed the world of graphic design:
2.1. The sach plakat, the graphic design in times of war, the design as a way to combat inequalities;
3. Designers who made history in Portugal:
3.1. Robin Fior, Sebastião Rodrigues and Ada Rosa.
Evaluation Methodology
Continuous evaluation time:
Three practical projects will be carried out during the semester that are worth 100% in the final grade (Project I, 20%; Project II, 40% and Project III, 40%).
Time of examination or appeal:
Only students who have completed at least one work in the frequency season and who have attended 2/3 of the classes will be admitted to the exam. As in the frequency season, students will have to submit the three completed practical projects, which are worth 100% in the final grade (Project I, 20%; Project II, 40% and Project III, 40%).
Bibliography
- Aicher, O. (1967). Sistemas de signos en la comunicaçión visual. Barcelona: Editorial Gustavo Gili
- Frutiger, A. (2001). En torno de la tipografia. Barcelona: Editorial Gustavo Gili
- Gray, N. (1986). A history of lettering. Oxford: Phaidon Oxford
- Moles, A. (1990). O cartaz. São Paulo: Editora Perspectiva
Teaching Method
1. Lectures making use of datashow.
2. Resolution of practical exercises.
Software used in class
Adobe Illustrator; Adobe Photoshop.
