Marketing Digital

Comércio Eletrónico

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Publication in the Diário da República: Aviso n.º 11771/2016 de 27/09/2016

6 ECTS; 1º Ano, , 30,0 PL + 30,0 TP , Cód. 60597.

Lecturer

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites

Objectives

Program

Evaluation Methodology

Bibliography
- Chaffey, D. e Ellis-Chadwick, F. (2012). Digital Marketing - Strategy, Implementation and Practice. (Vol. 1). UK: Pearson
- Francisco, L. (2020). Comércio eletrônico e mídias digitais. (Vol. 1). Portugal: Contentus
- Kamriani, F. e Krishnendu, R. (2016). App Inventor 2 - Essentials. (Vol. 1). UK: Packt Publishing
- Lauden, K. e Traver, C. (2019). E-Commerce 2019: Business, technology and society. (Vol. 15). UK: Pearson Education Limited

Teaching Method

Software used in class

 

 

 


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