Objectives

The study programme aims at providing the students with a technical and humanistic background that will allow them to contribute to the Portuguese and European heritage in line with the sustainability of tourism industry.

The degree programme in Tourism and Culture Management prepares the students to join a wide range of organisations such as local, regional and central administration bodies; public and private heritage management organisations; public and private cultural animation organisations; tourist companies and resorts; tourist operators and travel agencies; consulting and project companies; international cooperation, particularly in the Community of Portuguese-Speaking Countries; professional education and training. Entrepreneurship in the Tourism sector as well as the creation of self-employment in several business sectors are potential career opportunities for graduates of this programme.

Professional Goals

Graduates from this study programme are prepared to perform as:

• Tourism and cultural tourism technicians;
• Tourism product managers
• Event managers;
• Tourism promoters;
• Tourist operators;
• Travel agency operators;
• Hotel managers;
• Museum middle managers;
• Cultural heritage technicians;
• Among others.

Contacts