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Ano Letivo: 2018/19

Gestão de Empresas

Entrepreneurship and Innovation

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Publication in the Diário da República: Despacho nº 3393/2016 - 04/03/2016

5 ECTS; 3º Ano, 1º Semestre, 60,0 TP , Cód. 9152326.

Lecturer
- José Manuel Barros Pinheiro Nogueira (1)(2)

(1) Docente Responsável
(2) Docente que lecciona

Prerequisites
Elements of Management.

Objectives
The aim of the course is to encourage the entrepreneurial spirit of the students, providing them with a generic view on the phenomenon of entrepreneurship and its determinants, providing them with the main concepts, models and tools for creating and managing new businesses (start-ups).

Program
I - INTRODUCTION TO ENTREPRENEURSHIP
II - THE ENTREPRENEUR
III - THE PROCESS OF INNOVATION AND IDENTIFICATION OF OPPORTUNITIES.
IV - THE BUSINESS PLAN.

Evaluation Methodology
- Group Project (Technical evaluation) : 40%
- Group Project (Business Plan): 40%
- Participation assessment: 20%


Examination for students who fail ongoing assessment

Bibliography
- Barros, H. (2005). Análise de Projectos de Investimento. Lisboa: Edições Sílabo
- Pigneur, Y. e Osterwalder, A. (2011). Criar Modelos de Negócio. Lisboa: Dom Quixote
- Serra, F. e Ferreira, M. e Santos, J. (2008). Ser Empreendedor; Pensar, Criar e Moldar a Nova Empresa. Lisboa: Sílabo
- Smith, A. e Bernarda, G. e Pigneur, Y. e Osterwalder, A. (2015). Criar Propostas de Valor. Lisboa: D. Quixote

Teaching Method
Lectures supported by case study analysis. The students will develop Business Plans with the lecturer's guidance and support.

Software used in class
Excel

 

 

 


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