Publication in the Diário da República: Despacho nº 13772/2014 - 12/11/2014
5 ECTS; 3º Ano, 2º Semestre, 75,0 TP , Cód. 905633.
Lecturer
- Gonçalo Nuno Rodrigues Brás (2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
Basic concepts of management.
Objectives
The aim of the course is to encourage the entrepreneurial spirit of the students, providing them with a generic view on the phenomenon of entrepreneurship and its determinants, providing them with the main concepts, models and tools for creating and managing new businesses (start-ups).
Program
I - INTRODUCTION TO ENTREPRENEURSHIP
1. Entrepreneurship; general concepts
2. Entrepreneurship in Portugal and in the world.
II - THE ENTREPRENEUR
III - THE PROCESS OF INNOVATION AND IDENTIFICATION OF OPPORTUNITIES.
IV - THE BUSINESS PLAN.
Evaluation Methodology
- 1 Written Test (20%)
- Group Project (75%)
- Participation assessment (5%).
Examination for students who fail ongoing assessment.
Bibliography
- Bernarda, G. e Pigneur, Y. e Osterwalder, A. e Smith, A. (2015). Criar Propostas de Valor. Lisboa: D. Quixote
- Osterwalder, A. (2011). Criar Modelos de Negócios. Lisboa: Dom Quixote
- Santos, J. e Ferreira, M. (2008). Ser Empreendedor ? Pensar Criar e Moldar a Nova Empresa. (Vol. 1). Lisboa: Edições Sílabo
Teaching Method
Theoretical-practical classes in which theory is presented and discussed with the support of case studies. Students are supposed to develop their own Business Plans in class.
Software used in class
Excel.
