Objectives

This course of study includes:

· A master's program organised into modules corresponding to 70 ECTS credits;

· An original project or a professional internship including final report corresponding to 50 ECTS credits.

This master's degree was designed so as to develop competencies in the following technical-scientific areas: Tourist Products Management (6 compulsory ECTS credits); Marketing Planning (6 compulsory ECTS); Local Cultural Heritage Management (6 compulsory ECTS); Methods of Interpretation of Artworks (6 compulsory ECTS); Local and Regional Archaeology and Heritage I (6 compulsory ECTS).

Professional Goals

Holders of the master's degrees in Development of Tourist and Cultural Products are prepared to perform as:

Product managers in tourism;

Specialist technician in tourism marketing planning;

Middle managers with local government bodies in the sphere of tourism management;

Programmers of cultural events;

Researchers in cultural tourism;

Businessmen in the tourism sector;

Museum advisers;

Freelance worker in editorial design applied to tourism;

Among others.

Contacts